When Caixa Catalunya changed its name to CatalunyaCaixa, the board of directors of BBVA decided to launch a new corporate image to rebrand all its branches. Construnext was one of the companies hired to do this and was in charge of implementing the new image in several of the bank’s offices.
The task consisted of transforming eleven branch offices with an average size of 180 m2. In addition to installing the organization’s new signs and aesthetics, other tasks were made to improve accessibility, customer relations stations, and dynamic spaces.
New corporate image implementation in several of the bank’s offices